top of page

As a founder, do you ever feel like you have more opportunity than ability to execute?

We work with founder-led and scaling businesses as the strategic operating partner and second-in-command, a fractional COO or advisor, helping visionary leaders turn opportunity into disciplined execution by aligning the leadership team, creating operating rhythm, and driving accountability.

Ana Hory, M.B.A. - Operating Partner for High-Growth Founder-led Teams

Why founders call us

Growth creates complexity. Priorities multiply, teams start moving at different speeds, and the founder ends up carrying too much of the operating load.

At that point, the business usually does not need more ideas. It needs clearer decisions, stronger execution, cross-functional alignment, and someone who can hold the moving parts together.

Execution is inconsistent even though the opportunity is real.

Execution Gaps

Teams are working hard, but they are not aligned around shared priorities and metrics.

Alignment Friction

Founder  Bottleneck

The founder is too deep in operations to stay focused on vision, strategy, and growth.

Scale Slowdown

Margin, channel, or organizational complexity is slowing the company down.

What Enlucem does

What we do

Turn vision into execution

Most founders don’t have a strategy problem, they have an execution problem. We take your vision and turn it into a clear, sequenced operating plan with defined priorities, owners, timelines, and measures of success, so everyone knows what matters now and how progress will be made.

Align the business

When growth outpaces structure, teams start pulling in different directions. We bring sales, marketing, product, operations, and finance onto the same page by clarifying goals, decision rights, and tradeoffs, so leaders leave the room with the same understanding and execute against a shared plan, not just a good conversation.

Drive accountability

Accountability is more than “owning a task.” We install simple, visible mechanisms - scorecards, operating rhythms, and clear ownership - that make it obvious who is responsible for what, how success is defined, and what happens when commitments slip, so execution becomes consistent instead of personality‑driven.

Enable the founder

Founders are most valuable setting direction, not refereeing every decision. We step in as true second‑in‑command, absorbing operational complexity, stabilizing the leadership team, and building a system the business can run on, so the founder can reclaim time and headspace to focus on strategy, customers, and the next stage of growth, with confidence the business will execute.

Selected operating outcomes

Led growth, transformation, and operating scale across founder-led, self-funded, PE-backed, and global businesses, translating complexity into results.

Led global operational overhaul to manage rapid growth. Achieved a 9-point margin improvement, 2.6x e-commerce growth, and 3.5x Amazon growth.

Scaled regional operations and expanded retail footprint, driving significant market share gains through optimized distribution and channel management.

Transformed a pre-revenue concept into a retail-ready brand by building the global supply chain and operational roadmap for market entry.

MEG grey logo.webp

Revitalized legacy brands and streamlined production workflows to increase speed-to-market and maximize profitability across global toy portfolios.

How we work

Engagements are tailored to your company's stage, complexity, urgency, and how much execution ownership you need

Integrator / Fractional COO

For founder‑led companies that need ongoing executive operating leadership without adding a full‑time C‑level hire

  • We step in as your operating counterpart, running the leadership cadence, aligning functions, and keeping priorities moving week after week.
  • Best for businesses where growth and complexity are outpacing structure, and you need someone owning execution, not just advising on it.​

If you feel like too much still runs through you, this is usually the right place to start

Interim Operator 

For pivotal periods where the business needs hands‑on leadership to get from “here” to “there”

  • Used for transformative moments like: entering a new market, resetting margins, restructuring channels, stabilizing a key business unit, or leading through a leadership transition.
  • We define a clear mandate, timeline, and success measures, then I lead the work alongside your team until the new model is running reliably.​

If something big needs to change and you can’t afford a stalled quarter, this is the option to consider

Advisor

For founders or investors who want strategic operating support at a lighter cadence

  • Regular working sessions focused on decisions, trade‑offs, and patterns emerging across the business.
  • You keep day‑to‑day ownership, we provide an experienced operator’s lens on structure, priorities, and execution risk.​

If you’re not ready for a full second‑in‑command, but don’t want to make big decisions alone, this is a great first step

What’s common to every engagement

Custom scope

We design the engagement around your stage, complexity, and pace, not a pre‑set package.

Clear ownership

You’ll know exactly what we own, what your team owns, and how we’ll measure progress.

Real access

This is not a “check‑in once a quarter” model, we're engaged where the real execution work happens.

You’ve already done the hard part: You built something real.

If it feels like the business is now straining at the edges, more opportunity than execution, more complexity than structure, it might be time to explore what changes when a seasoned operator is in your corner.

If you’re curious about what that could look like for your company, let's compare notes!

bottom of page